5 Perks of Using Lightroom Presets
Presets are helpful tools for photographers of any experience level. Presets are exactly what they sound like—they are pre-set editing settings that can be applied to photos in editing programs like Lightroom or Photoshop. If you’re on the fence about buying and using presets in your editing process, here are five perks of using them.
1. Efficiency
Whether it’s getting the right shots during a session or assembling the perfect portfolio for a client, it is crucial to make the most of your time. Presets give you a significant boost in the editing process that will save time in the long run. Depending on the project, you can apply presets to a specific photo or an entire batch within minutes instead of hours, giving you more time to focus on the finer details.
2. Consistency
Consistency in branding and technique is paramount to a photographer’s success. It’s a key factor that plays a huge role in delivering the best results for your clients. By using editing presets, you can create and maintain consistency within sessions and even between clients. Establishing a recognizable brand with consistent editing styles may be the key differentiator for potential clients looking to book a photography session. This portfolio of an extended-family session is a great example of consistency in action.
3. Adaptability
Presets serve as a great foundation for your editing since they’re easy to apply and customize. Switching between presets can be done in seconds. Once you find the right preset for your photo or project, you can leave it as is or adjust your settings until it’s just right. The best part is that presets can be applied in Lightroom and Photoshop, so the presets you like can adapt to the software you prefer.
4. Affordability
With presets, you have the expertise of seasoned editors at your fingertips. Presets can vary in cost but are typically affordable for most photographers. Because presets can make your editing process significantly more efficient, the investment is worth every penny in the long run. An even better investment is a collection of presets accompanied by a course - check out my mentorship opportunities and course offerings that include my presets.
5. Creativity
Presets can serve as the window to a variety of creative expressions in photo editing. Photographers develop their own styles over time, and these styles are ever-changing as careers progress over time. By exposing yourself to different methods and styles through presets, you can develop variations to your own creativity when it comes to your photo-editing style. After experimenting with purchased presets, you can even create and save your own presets in Lightroom.
Presets are an incredibly helpful tool for any photographer. If you’re experienced and want to use my presets, you can purchase them here. If you’re learning the basics or looking to hone your skills, contact me!
